Gelusil MPS Antacid – Antigas has been recognized as one the most
trusted brands in India. In the recent Nielsen study of Most Trusted Brands
of 2012, Gelusil is ranked No. 18 in the Personal Care (OTC) Category.
The research was published in Brand Equity on the 7th November 2012.
The research is a great evidence of the brand equity enjoyed by Gelusil MPS, one
of Pfizer India’s flagship brands.Gelusil is a highly trusted & preferred brand
amongst doctors, retailers as well as the consumers.
Over the years, Gelusil MPS has undergone many changes to better suit the customer needs. The ever evolving brand also launched Gelusil Xtra Cool to extend its appeal to the younger generation. The brand was further refreshed by the new Heartburn campaign which was received very well.